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Citizen Kane Trailer

While going through IFC’s 50 Greatest Trailers of All Time I stumbled upon this Citizen Kane Trailer, number 6 according to their list.

What struck me about this trailer was not the amazing cinematography but the “viral” like treatment Orson Welles used. The film came out in 1941 and not only did the film break all the rules so did the trailer. Now a popular technique used to make advertising more believable, the casual filming, home movie or casual look. All the while carefully delivering a marketing message.

Brilliant stuff, Orson was ahead of his time.

Heroine Trailer

Heroine is inspired by the typeface Windsor, designed by Eleisha Pechey in 1905. Windsor is the typeface used in the titles of many Woody Allen movies. A modern interpretation of this rusty pearl is something that always have been missing in the major type libraries. But Heroine is not only an interpretation, it goes beyond that. With the addition of swashes and alternate letters in several styles it becomes very addictive.

Typeface design: Göran Söderström.
Movie trailer: Fountain.
Music: Harland ” Whitey” Pepper. Courtesy Fontaine Records.

A Talk With Alfred

Archival interview from 1964 of Alfred Hitchcock is a rare treat for fans of the legendary director and a fascinating glimpse of the creator of some of film’s best-loved classics.